Fashion Tour - Guided Tour of Gucci & Ferragamo Museums and Aperitif

  • Up to 10 Participants
  • Available in: Italian, English

What you will find

A private guided walk in the iconic points of Florentine fashion: Gucci Museum, Ferragamo Museum and much more. Aperitif included!


Florence is a city of beauty, elegance and creativity, so it is not surprising to also find great examples of fashion. Since 1951, the year of the first Pitti fashion show, Florence has been the home of stylists like Gucci, Cavalli, Ferragamo and many others, thus creating the history of fashion and starting the Made in Italy concept. The itinerary is led by guides specialized in art, fashion and traditions who, using the city as a stage, will walk you back in time to discover the scents and flavors of an unmistakable Florentine style.

The visit begins in Santa Maria Novella, where we will visit the ancient apothecary and talk about a specific Queen of France, her story, her perfume and the recipes that went from Florence to France with her which are still being discussed. We will then reach on foot Via Tornabuoni, Florence's high end historical fashion street that today boasts renowned shops and boutiques. We will talk about important names and, while recounting stories of fabric, jewels and devious plots among merchants, we will reach Palazzo Spini Ferroni and discover the incredible life of the trendsetter Salvatore Ferragamo.

After visiting the museum we will continue to piazza della Signoria with a mandatory stop at Angela Caputi's and finally the Gucci museum where we will admire the maison historic collection. The tour will end with a nice aperitif surrounded by the Florentine “in” crowd.  


  • Guided walk on Florentine fashion
  • Certified guide expert in art, fashion and costume
  • Entrance to the Ferragamo Museum
  • Gucci Museum entrance
  • Audio receivers
  • Aperitif


Exclusive Connection is a certified tour operator qualified by the City of Florence Tour Operator 'official sticker'. It is a tour operator based in Florence specialized in the organization of unusual itineraries, guided visits to museums with authorized and expert guides with a degree in art history. Guaranteed quality!


The tour can be done in Italian or in English. Museums' tickets are not refundable.

photo credits: virtualguccigarden,

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Info / Important details

CANCELLATION POLICY: cancellations must be notified within 48 hours prior to departure in order to receive a full refund. For cancellations communicated from 48 hours up to 24 hours prior to departure, the client is entitled to a refund of 50% of the total price, plus a deduction of 5% for fixed costs. Museums' tickets are not refundable. The tour also takes place in the rain.

  • Type: private tour
  • Conditions: minimum 2 people, maximum 10. The tour is private, the time is therefore agreed after the purchase. Availabilty between 11am and 4pm
  • Accessibility: wheelchair (communicate in advance)
  • Duration: 3 hours
  • Voucher: digital and / or paper
  • Pets: no

Information request

Please fill in the form and send your information request to Exclusive Connection di Lucia Montuschi

Where / Meeting point

Via della Scala 16 - 50123 Firenze (FI)